Follow Our Blueprint

Become a Brand Hero

Learn more about our Brand Hero Blueprint course offerings.

We have self-guided and guided options.
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Choose Your Blueprint

Self-Guided and Instructor-Guided Options are available:

How Can The Blueprint Help Me?

You'll learn how to tell stories and create content that make your brand a hero -- and your customers too. But we won't just tell you how it's done. We'll show you how to do it for yourself!

Here's just a few of the things you'll walk away with:

 Brand
Assets

Valuable brand assets like a brand values statement, a well-defined brand promise, and a riveting brand origin story

Audience
Insight

Tools that will help you center your audience in your stories, like ideal audience member profiles and an audience journey map

Storytelling
Strategy

A tailored storytelling strategy plan for sharing content that meets your audience where they're at

Kick Butt
Content

Stories that can be transformed into multiple pieces of scroll-stopping content that resonate with your audience

More frequently asked questions:

What will I get out of this course?

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When do the classes start?

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Should I choose the self-guided or instructor-led option?

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Learn from Me.

I'm Ben Henry, and you should learn from me.

Not quite ready for the Blueprint? Join our community for storytelling tips and info on upcoming workshops.
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